Eddie Bauer

Online product hero motion templates

To support the development of motion content videos for online product detail pages, I created a set of reusable storyboard templates designed to streamline the creative process and ensure brand consistency. These templates provided a clear structure for showcasing key product features, benefits, and lifestyle usage in a visually engaging way. By standardizing elements like shot types, transitions, and on-screen text placement, the templates helped cross-functional teams align quickly and reduced production time. They also allowed for easier scaling of video content across multiple product lines while maintaining a cohesive look and feel across the site.

  • Strategy

    Visual design