The Eddie Bauer MicroTherm collection consistently ranks as the brand’s top-performing outerwear year after year and is one of its customers’ top-rated and most-loved products. So when a new version is ready for market, it’s a big deal.

As part of the go-to-market creative process, the following product landing page was created to showcase all the reasons why the MicroTherm 2.0 would make a great addition to anyone’s gear closet.